top of page
If you love it,
steal it.
How to make Heinz relevant for the new generations?
By celebrating its 150 birthday with style!
This project was made during my third year of IED (Istituto Europeo di Design) in Milan together with the art directors Araldi Tommaso, Maiuri Marina and Raffaele Giorgia and won a bronze Clio in 2019 for the student category "Experimental/Events".
Credits
Lorenzo Picchiotti & Fabio Pedroni - Professors
Amina Gatti- Copywriter
Giorgia Raffaele- Art Director
Marina Maiuri- Art Director
Tommaso Araldi- Art Director
bottom of page